We love helping pet brands grow and we’re confident you’ll love what it feels like when your customers keep coming back.
Contact us ↗At NTB Scale, we exist to help pet brand founders, marketers, and managers win new-to-brand customers and prove their lifetime value.
We combine Amazon advertising, deep category insight, and creative storytelling to help you reach new audiences, measure true impact, and build a brand pet parents love and trust.
Guided by transparency and purpose, our team blends analytical precision with genuine pet passion, creating campaigns that perform today, build loyalty that lasts.
At NTB Scale, we help premium pet brands transition from short-term ROAS chasing to sustainable, compounding growth. Every strategy we deploy is built on a framework that prioritizes new customer acquisition (NTB) and proven lifetime value.
We cut through the noise to deliver only the metrics that matter giving you full visibility into your true cost of acquisition and long-term growth performance.
Our campaigns follow the real pet-care lifecycle. Using deep category insight, we guide budget allocation to reach the right pet parent, at the right stage, with the right message to build lasting loyalty.
Real growth begins after the first sale. We go beyond conversion to maximize Lifetime Value (LTV), using lifecycle segmentation that boosted NTB conversions by 35% in 60 days and turning new buyers into long-term subscribers.
We deliver data-driven Amazon PPC management designed exclusively for premium pet brands. Our approach blends analytics, lifecycle insights, and creative strategy so every campaign not only converts but compounds into repeat buyers and brand advocates.
Clarity and quick wins. We’ll show you proof that your ads are bringing in first-time buyers, not recycled customers. With simple dashboards and launch playbooks, you’ll see your first NTB growth curve in weeks.
Move from proof to precision. We’ll help you scale profitably with lifecycle-based campaigns, seasonal budgeting, and retargeting flows — so every dollar works harder and repeat rates grow.
Own your category. With DSP, storytelling campaigns, and loyalty flows, we’ll help you achieve market leadership, subscription uplift, and long-term LTV gains.
Whether you’re entering the market or leading your category, NTB Scale is your proactive growth partner connecting data, decisions, and customer loyalty.
See how ambitious pet brands use our New-to-Brand growth framework to attract loyal pet parents, increase repeat orders, and scale efficiently.
“Within 60 days, our NTB orders grew by 35%. For the first time, we can actually see how many new pet parents our ads bring in every week” — Founder, Pet Brand
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Our team combines Amazon expertise with pet-specific insights to deliver results you can measure—New-to-Brand customers, higher repeat rates, and steady LTV growth.
Get Started →Most agencies chase clicks or short-term ROAS. We focus on what truly matters — acquiring New-to-Brand customers and turning them into loyal repeat buyers. Every campaign, dashboard, and report is designed to prove long-term value, not just short-term efficiency.
We measure success through NTB orders, repeat rate, and lifetime value—showing exactly how your ad spend translates into sustainable growth.
Yes! We’ve scaled pet supplement, grooming, and treat brands—from emerging startups to established 7-figure brands.
We offer flexible partnerships tailored to your goals, typically starting with a 3-month optimization cycle.
Most brands see measurable growth in New-to-Brand orders within 60–90 days of launch, depending on spend and product maturity.
