NTB Scale

About US

We love helping pet brands grow and we’re confident you’ll love what it feels like when your customers keep coming back.

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Why We’re Here

At NTB Scale, we exist to help pet brand founders, marketers, and managers win new-to-brand customers and prove their lifetime value.

We combine Amazon advertising, deep category insight, and creative storytelling to help you reach new audiences, measure true impact, and build a brand pet parents love and trust.

Guided by transparency and purpose, our team blends analytical precision with genuine pet passion, creating campaigns that perform today, build loyalty that lasts.

Why Pet Brands Choose to Partner With Us

At NTB Scale, we help premium pet brands transition from short-term ROAS chasing to sustainable, compounding growth. Every strategy we deploy is built on a framework that prioritizes new customer acquisition (NTB) and proven lifetime value.

Transparency First

We cut through the noise to deliver only the metrics that matter giving you full visibility into your true cost of acquisition and long-term growth performance.

Pet-Specific Strategy

Our campaigns follow the real pet-care lifecycle. Using deep category insight, we guide budget allocation to reach the right pet parent, at the right stage, with the right message to build lasting loyalty.

Lifecycle Growth Focus

Real growth begins after the first sale. We go beyond conversion to maximize Lifetime Value (LTV), using lifecycle segmentation that boosted NTB conversions by 35% in 60 days and turning new buyers into long-term subscribers.

What We Do & How We Do It

We deliver data-driven Amazon PPC management designed exclusively for premium pet brands. Our approach blends analytics, lifecycle insights, and creative strategy so every campaign not only converts but compounds into repeat buyers and brand advocates.

Launch

Clarity and quick wins. We’ll show you proof that your ads are bringing in first-time buyers, not recycled customers. With simple dashboards and launch playbooks, you’ll see your first NTB growth curve in weeks.

Growth

Move from proof to precision. We’ll help you scale profitably with lifecycle-based campaigns, seasonal budgeting, and retargeting flows — so every dollar works harder and repeat rates grow.

Accelerate

Own your category. With DSP, storytelling campaigns, and loyalty flows, we’ll help you achieve market leadership, subscription uplift, and long-term LTV gains.

Whether you’re entering the market or leading your category, NTB Scale is your proactive growth partner connecting data, decisions, and customer loyalty.

Trusted by Pet Brands Tired of Fluffy Agency Reports

See how pet brands are gaining more first-time customers, increasing repeat purchases, and growing with full clarity - not guesswork

“Within 60 days, our NTB orders grew by 35%. For the first time, we can actually see how many new pet parents our ads bring in every week” — Founder, Pet Brand

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+35% NTB Orders

+22% Repeat Rate

−28% Cost per Acquisition
Man holding dog with calming chew product