New-to-Brand (NTB) Orders %
Tired of reports that only show repeat buyers? We help you find real new customers - pet parents discovering your brand for the first time - by targeting search terms your competitors ignore.
Launch your pet brand on Amazon with a strategy that brings loyal pet parents, not just clicks. Win New-to-Brand customers and repeat buyers from day one.
Book A Strategy Call
This Amazon FBA Launch Package is designed for premium pet brands that want a successful, data-backed Amazon launch with fast results and clear proof of growth. If you’re looking for an Amazon pet brand agency that understands pet products, customer loyalty, and how to scale on Amazon, this launch package is built for you.
Every part of this Amazon launch package is built to help your pet brand attract new customers, grow repeat sales, and rank higher in Amazon search results - even in a competitive marketplace.
Amazon PPC Campaign Setup: You get a fully managed ad structure built for pet brands, with keyword research and bidding optimized to win first-time pet parents through Sponsored Products, Sponsored Brands, and Display Ads.
High-Intent Campaign Activation: Your brand shows up in front of pet parents already searching for solutions like yours, helping you capture ready-to-buy shoppers before they choose a competitor.
Sponsored Brands Video Production & Setup: Engaging Amazon-approved video ads that share your brand story, connect emotionally with pet parents, and turn browsers into loyal repeat customers.
Amazon SEO & Listing Launch Setup: Get high-converting listings built for launch — including titles, bullets, keywords, and A+ Content - so your products rank early, win trust fast, and turn first-time shoppers into buyers from day one.
Brand Storefront: You’ll receive a high-converting Amazon Brand Store that showcases your best products, tells your brand story, and guides shoppers to buy more - increasing time on store, basket size, and repeat purchases.
Dedicated Account Manager: You’ll have a hands-on account manager ensuring your listings stay healthy, products stay indexed, and operations run smoothly, so your launch never stalls due to hidden catalog or backend issues.
Performance Dashboard Access: Get weekly, easy-to-read reports that show how many new customers you’re gaining, your advertising efficiency (ACoS/ROAS), and key growth metrics — all in one place.
Weekly Insights + Monthly Strategy Calls: Stay informed and confident with proactive communication that helps you make smart decisions, adjust strategy fast, and stay ahead of competitors.
Get a proven 90-day launch that drives first-time buyers, builds customer loyalty, and sets your pet brand up for long-term Amazon growth.
Schedule a CallWe focus on what truly matters: measurable, meaningful growth that proves your Amazon ads are attracting real pet parents and building long-term brand trust.
Tired of reports that only show repeat buyers? We help you find real new customers - pet parents discovering your brand for the first time - by targeting search terms your competitors ignore.
See exactly where your sales come from. Our weekly reports show which ads bring new customers and how they keep coming back - so every dollar you spend makes sense.
Flea season, puppy adoptions, senior pet care - your buyers change throughout the year. Our playbooks keep your ads in front of them when they’re ready to buy.
No more re-explaining your market or being pushed into one-size-fits-all strategies. We work only with pet brands, so we speak your language - and your customers.
We help new products take off quickly and profitably - so you can see traction in weeks, not months.
The Launch Package gives your brand the foundation it needs to win on Amazon. Once your New-to-Brand growth and early retention signals are validated, most brands move into our long-term growth programs.
Lifecycle Retargeting & CLV Growth
Keep your brand growing after launch with lifecycle-based Amazon campaigns that increase repeat purchases, boost customer lifetime value (CLV), and scale profitably with seasonal budget strategies
Full-Funnel DSP Dominance
Expand beyond search with full-funnel Amazon DSP campaigns that reach new pet parents, retarget high-intent audiences, and build long-term brand demand across the customer journey.
Enhance your Amazon growth plan with data-driven tools and creative upgrades designed to deepen customer loyalty and accelerate revenue:
See how pet brands are gaining more first-time customers, increasing repeat purchases, and growing with full clarity - not guesswork.
“In just 60 days, we saw a 35% jump in new customers. For the first time, we actually know who’s discovering our brand each week - it finally feels like we’re growing for real.” - Founder, Pet Brand
View Full Case Study
TestimonialsHere’s how premium pet brands are growing smarter on Amazon, building loyal customer bases and proving long-term NTB growth with our data-driven strategies.
“We always knew ROAS didn’t tell the whole story. NTB Scale built us a dashboard that showed exactly how many new pet parents we were winning.”
“We’d been missing flea/tick season opportunities for years. NTB Scale planned campaigns around adoption month and senior pet trends.”
“They showed us cost per new customer, repeat order rates, and lifetime value. For the first time, we felt our ad spend was building long-term loyalty.”
New-to-Brand customer growth
Repeat order rate increase
Subscribe & Save conversions
Pet brands scaled with confidence
Book your free call today — we’ll show you exactly how many new customers you can win and what they’re worth long-term.
Schedule a CallOur team combines Amazon expertise with pet-specific insights to deliver results you can measure—New-to-Brand customers, higher repeat rates, and steady LTV growth.
Get Started
The total recommended investment is approximately $10,950 for the 90-day Launch Program. This includes our $4,950 flat management fee plus three months of the required $2,000/month ad spend, paid directly to Amazon.
This minimum budget ensures we gather enough data on New-to-Brand (NTB) behavior to properly optimize campaigns, benchmark ROI, and compete effectively in premium pet categories.
Most brands see initial traction within 30–45 days. However, the most accurate proof of ROI and sustainable customer acquisition comes from the complete 90-day review cycle.
You retain 100% ownership of your Seller Central account, Brand Registry, campaign history, and performance data.
That’s great! We’ll still perform a specialized Amazon SEO audit to ensure your titles, keywords, and A+ modules are fully optimized for organic ranking and aligned with your NTB acquisition strategy.
Once your Launch Package results confirm NTB success, it’s time to scale. The Growth Package helps expand reach, boost Customer Lifetime Value (CLV), and implement advanced lifecycle and retargeting campaigns.